Episode 4 - 08 / 03 / 2020

Mobile-First Indexing, Voice-Activated Ads, and 3 Quick Website Edits to Improve Your Nonprofit's SEO Rankings

About this Episode

On this week’s episode of the podcast, Zach and Frankie discuss how more than half of the world is now on social media, how Pandora's new voice-activated ads are changing digital advertising, and how Google's delay in mobile-first indexing might be a blessing for your nonprofit (at least for now).

Hosted by

Zach Busekrus

Zach Busekrus is the Co-Founder & Chief Brand Strategist at Novus and has spent the past six years helping nonprofit charities and associations develop and launch innovative donor recruitment and retention strategies. He spends most of his days learning about the latest and greatest in marketing technology and brainstorming ways in which to apply these ideas and technologies to the nonprofit fundraising space. 

Francisco Garcia

Francisco (“Frankie”) Garcia is a Co-Founder & Lead Digital Strategist at Novus. He has spent the past five years consulting with charities of all shapes and sizes. He has traveled around the world capturing photos, videos, and stories to help Novus’ partner organizations tell their stories in new, compelling ways. Frankie is passionate about changing the world and helping the “Davids” of the world beat their “goliaths.”

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