Episode 16 - 12 / 08 / 2020

[E16] The Future of Nonprofit Impact Reporting [Part 2]: How Elijah Goldberg Helped Build Charity Navigator's First Impact Rating

About this Episode

Which nonprofit would you donate to:

"Imaginary Nonprofit #1" — Impacting lives efficiently

"Imaginary Nonprofit #2" — Wasteful with their donations and burn money

The answer is probably Nonprofit #1.

But how can you actually evaluate a nonprofit? Sure, you could look at their expense ratio and other accounting information, but how can you really know if a nonprofit is delivering on their stated goals?

This information gap ultimately affects the lives of the poor and suffering because they are the ones that are in need of the help.

What's the solution? Meet Elijah Goldberg from Charity Navigator.

He and his team are currently transforming the nonprofit space by 1) helping donors understand the impact of the nonprofits they support and 2) empowering the best nonprofits to become even better at what they do.

At 17, Elijah co-founded Walimu, a nonprofit that reduces preventable deaths in Ugandan hospitals by enabling faster, better health care.

At 22, he co-founded ImpactMatters, a nonprofit rating agency that helps donors find high-impact nonprofits.

What is he doing now? This year, his startup was acquired by Charity Navigator, which launched its first nonprofit impact rating.

Join us on today's episode as we talk with Elijah and explore how his team first started evaluating nonprofits at a small scale and eventually joined America's largest nonprofit ratings agency.

About the Interviewee

Elijah currently leads Impact Ratings at Charity Navigator, America's largest ratings agency. He was a co-founder of ImpactMatters, a nonprofit rating agency that was acquired by Charity Navigator, and Walimu, an Ugandan and U.S. nonprofit that reduces preventable deaths in Ugandan hospitals by enabling faster, better care.

Hosted by

Zach Busekrus

Zach Busekrus is the Co-Founder & Chief Brand Strategist at Novus and has spent the past six years helping nonprofit charities and associations develop and launch innovative donor recruitment and retention strategies. He spends most of his days learning about the latest and greatest in marketing technology and brainstorming ways in which to apply these ideas and technologies to the nonprofit fundraising space. 

Francisco Garcia

Francisco (“Frankie”) Garcia is a Co-Founder & Lead Digital Strategist at Novus. He has spent the past five years consulting with charities of all shapes and sizes. He has traveled around the world capturing photos, videos, and stories to help Novus’ partner organizations tell their stories in new, compelling ways. Frankie is passionate about changing the world and helping the “Davids” of the world beat their “goliaths.”

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