---
title: Novus Blog | Zach Busekrus
description: Zach is an Inbound Marketing Consultant at Direct Development. He is an expert in social media and content marketing for various Non-profit and Higher Ed clients. He works in Direct Development’s East Coast office in the nation’s capital and enjoys running, blogging, and seeking adventure when he isn’t developing content marketing strategies.
---

# Stories that help us grow.

Storytelling is the heart of your brand—and your marketing. Our blog delivers actionable insights and tactics to help you share your mission and inspire action.

<https://blog.novusagency.org/the-copywriting-techniques-todays-nonprofits-need-to-know-to-attract-the-next-generation-of-supporters>

<https://blog.novusagency.org/the-copywriting-techniques-todays-nonprofits-need-to-know-to-attract-the-next-generation-of-supporters>

[![](https://blog.novusagency.org/hubfs/DD%20Group/DD%20Headshots%202019/zach-busekrus-19.png)Zach Busekrus

I never understood why my grandmother always..

](https://blog.novusagency.org/the-copywriting-techniques-todays-nonprofits-need-to-know-to-attract-the-next-generation-of-supporters)[Read More](https://blog.novusagency.org/the-copywriting-techniques-todays-nonprofits-need-to-know-to-attract-the-next-generation-of-supporters)

### [ The Copywriting Techniques Today’s Nonprofits Need to Know to Attract the Next Generation of Supporters ](https://blog.novusagency.org/the-copywriting-techniques-todays-nonprofits-need-to-know-to-attract-the-next-generation-of-supporters)

[Donor Engagement](https://blog.novusagency.org/tag/donor-engagement), [Copywriting](https://blog.novusagency.org/tag/copywriting), [Storytelling](https://blog.novusagency.org/tag/storytelling) [Read More](https://blog.novusagency.org/the-copywriting-techniques-todays-nonprofits-need-to-know-to-attract-the-next-generation-of-supporters)

## Subscribe to our blog

Sign up for posts from creators and marketing strategists about developing fundraising and messaging tactics that resonate with your constituents.

**   
watch our reel

Hover and Scroll to Reveal

**   
this is an image cursor

view live webpage

scroll to view all

view live webpage